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Use Case: How Hero Experiences Group Boosted Inquiries by 38%

Hero Experiences Group runs some of Dubai's most iconic adventures — desert safaris, hot-air balloons, marine experiences — serving corporate planners, concierges and DMCs across the UAE and Saudi Arabia.

The challenge

Inbound interest arrived around the clock, in multiple languages, across time zones. By the time a human could respond to a Tuesday-night enquiry from a European events agency, the moment — and often the booking — had cooled.

Qualified MICE and partnership leads were going cold simply because nobody could answer at 2 a.m.

What OpperatorAI deployed

  • A live, enriched database of corporate buyers and operators
  • Omnichannel engagement in English and Arabic — instant WhatsApp, personalised email, AI calls
  • Calendar integration — every confirmed meeting dropped straight into the sales team's diary

The results (30-day representative window)

3,200+
qualified corporate & DMC contacts engaged
+38%
more qualified event & partnership inquiries
<5 min
first-response time, down from ~18 hours
24/7
multilingual coverage across every time zone
First response — before~18 hrs
First response — with OpperatorAI<5 min

The lesson

When interest is global and around-the-clock, the winner is whoever answers first — in the customer's language, on the customer's channel. That is a structural advantage, not a staffing one.